Job Description

Job Summary

The Director of NA Sale & Business Development - Running is accountable for leading developing andexecuting a strategic go-to-market plan within running specialty and all other channels to establish KEENas a credible and emerging running brand. This role is critical in supporting the VP of Sales to cultivatestrong customer relationships collaborating with internal cross-functional and elevating KEENsassortment with the right retail partners to deliver impactful results. This role plays an integral part inpioneering our industry leading outdoor brand in running with the US Marketplace.

Essential Functions

Description

• Leads the Technical Representative team providing strategic direction forretail engagement initiatives that strengthen wholesale partnerships throughproduct training education relationship building consumer-facing eventsand product demonstrations.
• Partners with Sales Marketing and Product teams to advance KEENs performance categories by developing engagement strategies for runspecialty outdoor specialty and other strategic retail partners. Builds brandawareness and supports growth in Trail and KEEN Run.
• Cultivates new relationships and strengthens existing customer partnerships within the running specialty category. Focuses on expanding wholesaledistribution and building the dealer network in run specialty to scale KEENspresence and assortment breadth.
• Identifies and evaluates new account opportunities within run specialty focusing on key influential and credible retail partners to expand thebrands presence and drive sales growth.
• Assists in developing and executing the go-to-market strategy for KEEN Run ensuring alignment with product initiatives and the overarching brandvision across all distribution channels.
• Conducts product demonstrations that showcase performance technologies and equip retailers with knowledge of key selling features and education that supports retailer success and omnichannel productpromotion.
• Collaborates with network dealers to analyze performance and drive sales growth business development and increased market share for the brand.
• Conducts performance analyses and provides leadership with business insights that inform revenue-growth initiatives and strategic the North American running specialty market to identify andrecommend growth opportunities.
• Prepares and delivers comprehensive business reports for leadership and stakeholders including sell-in and sell-through performance competitiveanalysis product demand and availability and market-share insights.
• Collaborates with internal Marketing and Merchandising teams to develop and execute sell-through and activation strategies tailored to the runspecialty channel.
• Leverages data performance metrics and brand trends to guide decision- making and develop strategies for future growth opportunities.
• Helps achieve and exceed KEEN Run sales targets by partnering with Marketing Product Operations and Training to deliver results.

Please note this job description is not designed to contain a comprehensive listing of activities duties or responsibilities that are required of the employee for this job. Duties responsibilities and activities may change at any time with or without cause.

Qualifications

• Bachelors Degree in Business Marketing Management or related field required.
• Eight (8) years experiencein sales specialty account management or related field. Experience inoutdoor and run footwear or retail.
• Three (3) years leading and managing a team.

Any equivalent combination of experience and education which clearly indicates the ability to perform theessential functions of the position may substitute on a year for year basis.

Knowledge Skills and Abilities

• Deep understanding of the trail running market including consumer trends key accounts andcompetitor landscapes.
• Familiarity with retail environments omni-channel strategies and direct-to-consumer sales models. Expertise in running and or outdoor specialty account base.
• Strong analytical skills with the ability to interpret data and drive strategic decisions.
• Exceptional communication presentation and negotiation skills to engage with key accounts and stakeholders.
• Proven ability to develop and execute GTM (go-to-market) strategies and lead product positioning efforts.
• Demonstrated ability to build strong collaborative relationships with both internal teams and external partners.
• Proficiency with sales analytics tools (e.g. Salesforce Power BI) and Microsoft Office Suite (Excel Word PowerPoint).
• Ability to analyze and interpret sell-through data and market trends to identify growth opportunities.

Travel Required: Yes up to 50% of the time

Base Salary: $171900 - $184450

This range represents the low and high ends of this positions anticipated base salary range. The actual base salary will depend on numerous factors such as experience knowledge skills and location. Our base salary is just one component of our competitive total rewards strategy which includes numerous benefits and perks as well as specific health and welfare benefits.

Why Work at KEEN: Driven by a passion for life outside KEEN is a values-led independently owned brand from Portland Oregon thats on a mission to create original and versatile products improve lives and inspire outside adventure. Founded in 2003 KEEN launched a revolution in the footwear industry with the introduction of the Newport adventure sandal and has donated more than $18 million to non-profit organizations and causes around the world to promote responsible outdoor recreation including conservation efforts to protect open spaces. KEEN strives to show the world through its products and its actions that a business for good can actually be good for business. By giving back reducing impact and activating communities and individuals to protect the places where we work and play KEEN puts its values in motion and takes action to leave the world a better place.
Fuerst Group KEEN and Chrome are equal opportunity employers. We value an inclusive and diverse community. Qualified candidates of all backgrounds are encouraged to apply and will be considered without regard to race color religion sex national origin age sexual orientation gender identity gender expression veteran status or disability.

Required Experience:

Director

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